Metallica – Through the never movie

So Metallica made a movie. Did I want to see it? Hell yeah! Did I have time to go see it? Naah! Now that it’s out on DVD I was able to see it. What the hell were they on when they expected anyone else but Metallica fans to go watch this?

A quick quote from a recent interview

Our fans definitely went to movie theaters and saw the film, but the people that we were counting on to buy movie tickets — which was your casual moviegoer — they weren’t as motivated to buy a ticket as our fans. For us, that was a big question mark. Why? We couldn’t figure it out. We know we made a great movie and we felt good about it, but now it’s time for us to move onto our next thing.

I’m a BIG Metallica fan for well over 2 decades now and I’m one of those fans defending his heroes against people talking shit about them, but this statement is just as hilarious as Lars’ claim that he liked the drum sound on St. Anger.

Why would they expect a “casual moviegoer” to want to see this movie? Or even if one of those guys went to see it, talk other non-fans into seeing this?

Because it has no story (well okay, there’s a guy tasked to get a bag from a truck who then gets attacked by some punks and a guy with a hammer on a horse for no reason but manages to get the bag and bring it to the band)? Because it is a concert DVD that noone else but a Metallica fan would be interested to see? Because it is 3d?! I honestly can’t find an explanation. The concert is only rarely interupted by actual movie scenes, I’d guess at least 85% of it is concert footage, so really …

The concert footage is decent, no doubt about that … although, at the end of the day, even I wouldn’t have needed yet another Metallica live DVD.


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